CKC vs Other Jewellery Chains: Why Experience Still Matters More Than Scale

Wed, 31 Dec 2025 10:55:13 +0000

Walk into a large jewellery chain in Bangalore and the process often feels predictable. Bright lights, preset collections, fixed counters, and quick sales pitches. Walk into C Krishniah Chetty & Sons (CKC), and the pace changes. The difference is not about size or advertising. It is about how jewellery is treated as something personal, not transactional.